COMCAST | STRATEGY, UX, UI & WEB DESIGN
A CONSOLIDATION OF COMCAST TECHNOLOGY'S SERVICES
Comcast Technology Services restructured their product offerings for Advertisers, MVPDs and Content & Technology Providers and needed a website that would help generate leads for their Sales team as well as provide easy access to downloadable resources. The new sitemap restructure I developed helped inform the UI and UX to focus on cross populating relevant resources throughout conversion-focused product pages, heavy media integrations of videos and podcasts, and multi-tiered product categories.
DATA-DRIVEN PRODUCT PAGES
All content within the Comcast Technology Solutions is meant to drive Advertisers, MVPDs and Content & Technology Providers to partner with Comcast for their product offerings. I developed each product flow to focus on the need to educate their potential and current clients about new and improved offerings, available resources, and the ability to quickly get in touch with the correct sales team lead. I worked in tandem with Leopard Designs to inform them of content structure, UX, best web practices, and guided them through component systems that were needed to hold all the conversion-focused items, as well as stay on brand.